Powerful Tools for Today’s Marketing Landscape Mail Dog’s toolkit puts over 240 do-it-yourself e-marketing wizards and tools
at your fingertips.
Today’s marketer needs many tools to face today’s marketing and communication challenges. Mail Dog’s online marketing toolkit puts over 240 do-it-yourself e-marketing wizards and tools at your fingertips. Create and manage high-impact permission email, online video and web marketing campaigns. Access your tool kit anytime, from any internet connection - no software, geeks or hardware required. Affordable month-to-month service plans for any size business. No set-up charges, minimums or hidden fees. Unlimited free support from experienced online marketing pros who will jump through hoops of fire to ensure your success. Marketers call Mail Dog their best friend. Bark now for a demo and a test run.
The great thing about a dog is that you can make a fool of yourself in front of him and not only will he not scold you, but he will frequently make a fool of himself too.
- Unknown
A dog is the only thing on earth that loves you more than he loves himself. - Josh Billings
Tanya Sharkey Photography | www.tanyasharkey.com
Spotlight:
Our Dog Handler du Jour
Alison Hasbach
VP Marketing & Client Services
We all know what we can’t do to grow our list (nobody wants to be a puppy-slayer! see
more information on the dangers of list-rental),
but for a lot of businesses the question remains … what CAN we do to ethically and
organically grow our list? We posed the question to Mail Dog VP of Marketing, Alison
Hasbach and here’s some of her insight on this topic. She chimes in that “growing ones
list should be a multi-faceted approach. There’s no magic bullet, however there are
definitely several tactics that a company must be doing. The worst thing to do is leave it
in one person’s (or department’s) hands or simply post an opt-in form on your website
and hope for the best … that field of dreams approach is so 80’s darlings!”
We've Got the Goods
Email Marketing
Permission Email
Email Newsletters
HTML Templates
WYSIWYG Wizards
Subscriber Database
Campaign Scheduling
Auto-Responder Campaigns
Social Media Integration Tools
Social Media Share Tools
Viral Marketing Tools
Real-Time Reports
RSS Publishing
Webpage Publishing
Mini Web-Site Generator
Forms & Surveys Publisher
Online Video Marketing
DIY and Turn-Key Services
Our Story
A Little History
Back in 2000, we went looking for a do-it-yourself email solution for our already established
music education business, TrueFire. We had several hundred thousand
students all over the globe and we needed an easy and affordable way to communicate with
them. Printing and mailing sales offers and other communications were becoming way too
expensive.
Even though there were dozens of solutions on the market, finding the right solution for us was
much easier said than done. Our criteria was not all that demanding. We needed basic features
like HTML design wizards, cool templates, personalization, image management, landing page
publishing and recipient-level reporting. Good customer service was VERY important and the
solution had to be quick and easy for our non-technical folks to use.
We tried everything out there; boxed software, dozens of DIY online services and even gave an
email agency a shot at our business. There were a lot of good solutions on the market, but they
were either too tedious, too complicated, too basic or too expensive.
Our Awards
John Caples International Award (6)
DMA Echo Award (6)
PMA Reggie Award (4)
World Pro Award of Excellence (7)
PROMO Pinnacle Award (2)
Golden Phone Award (7)
Telly Award (4)
Outstanding Business of Year: Technology (1)
Maxwell Sackheim Award (1)
Dialogue Awards (8)
American Adv. Award (2)
Graphic Design USA (2)
The Birth of the Dog
So we built our own, called it Mail Dog (an affectionate reference to Cosmo, our first office dog),
and started using it very successfully for own permission communications. We saved tens of
thousands of dollars in printing, mailing and production costs the very first year and our
customers were blown away with the ease in which they were able to click to learn more about a
product or order. Bingo! One thing led to another, and we wound up building a version that
other companies could take advantage of as well. Since then, over 2,500 companies, big and
small, have put the Dog to work at their business sending tens of millions of spectacular-looking,
permission-based communications to their own customers and prospects.
The Team
Headquartered in St Petersburg, Florida, Mail Dog was created by TrueFire, an
experienced collective of creative, marketing and technology geeks with over
70 national awards (Tellies, Reggies, Caples, Promo awards and more) and
patented technology platforms, to empower businesses of all sizes. TrueFire
creates communication, collaboration and marketing tools for over 1,600
agencies, creative organizations and customers the world over. Our technical,
design, support and strategic staff are all hands on, experienced professionals
who like nothing better than connecting with our clients.
