View all opens, clicks & link-specific data
Track activity across multiple campaigns
Export subscriber data with activity time stamp
Monitor retries & campaign traffic over time
Reports & Analytic Tools
Campaign performance is driven by measurable metrics such as opens, clickthroughs, sales, conversion or however you measure ROI at the end of the day. Marketers need the tools to gauge success and be empowered to make changes to improve.
Powerful recipient-level reporting reveals every nuance of your campaigns’ performance in language and formats that are easy to read and work with.
Whether you’re performing A/B testing of subject lines, send days of the week or times or new creative designs, we’ve got you covered.
Real-time reports reveal emails delivered, opened, and clicked, but more importantly who opened, who clicked, what links they clicked on, when they clicked, if your message was referred to a friend, who unsubscribed and how your campaign fared over the course of its lifetime. You’ll even be able to measure the sophistication of your target audience with their browsers and platforms they use to read your mail. Want to dig deeper? Compare subscriber engagement across several campaigns to identify who your most active readers are. Segment your list with folks who expressed an interest in various offers and services they clicked on. Retire content that’s not engaging your audience and add more of what they’re interested in.
See which emails were delivered, bounced, opened, and clicked, but more importantly who opened, who clicked, what links they clicked on, when they clicked.
Campaign Reports Display Tool
Select which campaigns you would like to display and include in the general campaign stats counter.
Keeps your directory of campaign reports handy. With your most recently sent on top, finding your campaigns is quick and easy. Numbered page flippers at the bottom of the list let you move through them easily.
Campaign Summary Statistics
Displays campaign name, date launched, number of targets, list used, message name, unsubscribed total, number of opens and number of clicks.
Campaign Summary Counters
Counts the number of campaigns, targets, unsubscribes, opens and clicks for the selected campaigns.
Detailed Campaign Report
Displays detailed reports on each campaign.
Cross-Campaign Super Report
Compile multiple campaign reports and display the aggregate statistics for multiple campaigns in a single view.
Campaigns Summary Report
The summary table reports the campaign name, description, day/time launched, list used, message used, archived view of message, targets, header (from name, reply-to address, subject).
Message Archive Tool
View an archive of the message you used in a campaign.
Real-Time Statistics Report
See how many emails were sent, how many were delivered (some may have bounced), how many are still left to be delivered or queued, how many bad or bounced emails were identified, how many HTML emails were opened and of those, how many recipients clicked on the links within the message, how many unsubscribed, and how many times your message was referred.
Opens Export Tool
Export the emails of respondents to your campaign.
Clickthroughs Export Tool
Export the unique email addresses that clicked on one or more links in your message and view the percentage of emails who clicked (compared to emails sent).
Target Activity Report
This export tool reports at a recipient level, listing each email respondent on your open list, the number of links they clicked on and which links in your message they clicked on.
Daily Activity Chart
Shows you your opens and clicks sorted by day, letting you easily view activity trends.
Referral Tool Counter
Count the number of times the referral tool was used in the campaign.
Lists each link used in the campaign and reports upon its activity, the number of unique emails clicking on it and the percentage of emails who clicked (compared to all the other links).
Link-Specific View/Export Tool
You can export text files of the recipients who clicked on individual links.
Identifies and reports on the browsers your readers are using to read your email. Table displays the number of users on each browser as well as the percentage of total.
Identifies and reports on the operating system your readers are using to read your email. Table displays the number of users on each platform as well as the percentage of total.
Excel Report Export
Allows you to instantly export all of the assets for any real-time report in your account.