Despite all the conflicting buzz and your crazy calendar, your efforts at email marketing and your social media campaigns can (easily mix). Don’t worry…it’s more a case of working smarter instead of just harder and longer! You’re not just saving time by killing two birds with one stone (sorry little birds), but you can actually make each process more effective by combining them together. ...

Unless you’ve been living in a subterranean bunker, you’ve likely at least heard of the TV show Glee. It’s more likely that you consider yourself a Gleek, whether or not you admit this to your work colleagues (or even your children).

The musical comedy has become a pop-culture phenomenon boasting a hugely loyal fan phase, millions of downloads, gold albums, 19 Emmy nominations and just plain fun for fans of all ...

Never Ever SPAM

You must obtain verbal, written or digital permission from the people you email. Otherwise you will be sending SPAM which can result in black-listing and email blocking.

77% of internet users say their privacy is invaded when receiving unsolicited email

>> learn what happens every time a marketer buys an email list

Define Your Strategy

First things first -think through and plot out your email communications strategy. A clear strategy will ...

Marketers, more than any other function, must wear many hats. Now, perhaps I’m biased, but it seems to me that between the technical chops to stay current with technologies like email, web, ecommerce, and online video and the creative chops like writing, designing and brainstorming, it’s a stretch for any self-respecting marketer to stay educated and current. But perhaps more importantly, for those creatively inclined, staying *inspired* is what feeds our passion and work ethic each ...

Thank you to everyone who joined us for Mail Dog’s Jamboree! We had an awesome afternoon of music, food, fun and four 5-minute mini-workshops designed to trigger BIG ideas for driving BIG sales in 2011.

5-MINUTE EMAIL WORKSHOP
Best practices and tools for permission marketing with email

5-MINUTE ONLINE VIDEO WORKSHOP
Why, when, where and how to use video on your website

5-MINUTE SOCIAL MEDIA WORKSHOP
Social media tools that EVERY business should be leveraging

5-MINUTE VIRTUAL CLASSROOM WORKSHOP
How to save big ...